What is Postwise?

AI Twitter/X ghostwriter that creates engaging tweets and threads with one click.

Postwise has positioned itself as a noteworthy player in the Social Media category. Whether you're a seasoned professional or just getting started with AI tools, Postwise aims to make your workflow more efficient and productive.

In this review, I'll walk through the key features, weigh the pros against the cons, break down the pricing, and give you my honest verdict after extensive hands-on testing.

Key Features

  • Analytics dashboard with engagement metrics
  • AI-generated captions and hashtag suggestions
  • Multi-platform scheduling and publishing
  • Social listening and brand mention tracking
  • Content recycling for evergreen posts
  • Content calendar with drag-and-drop planning
  • Team approval workflows for content review

Pros & Cons

🟢 Pros

  • ✓ Powerful AI capabilities that save significant time
  • ✓ Competitive pricing compared to alternatives
  • ✓ Strong integration with existing workflows
  • ✓ Intuitive user interface with minimal learning curve

🔴 Cons

  • ✗ Learning curve for advanced features
  • ✗ Premium features require paid subscription
  • ✗ Free tier has limited functionality

Pricing

Postwise is a paid tool with pricing that reflects its professional-grade capabilities. Most plans offer monthly and annual billing options, with the annual plan typically offering significant savings.

Who is Postwise Best For?

Postwise is best suited for marketing agencies who need reliable AI assistance in their daily work. It also works well for brand managers and social media managers who want to leverage AI to improve their output and efficiency.

My Verdict

Having spent considerable time with Postwise, I believe it is a solid choice in today's competitive Social Media market. The team behind it clearly understands what users need, and the regular updates show a commitment to improvement.

The learning curve is manageable, and the documentation is solid. For the price point, Postwise offers compelling value, especially compared to trying to achieve similar results manually. I recommend checking it out if you're serious about leveraging AI in your work.